
MANAGEMENT
In formal voice, we are California State University San Marcos (note: there is no comma between University and San). This voice is reserved for distinctive events and communications. The formal voice is dignified and institutional by nature. It is used in official documents, announcements, and ceremonies to all audiences, local, national and international.
In all communications efforts, please follow this protocol whenever possible:
Use these blues when representing the university in print.
For the purposes of text panels you can use these grays. For print, use the rich black listed below in for body text or anywhere you might use black.